About FinVeritas
We started FinVeritas in 2021 after watching too many friends and family members sign insurance contracts and investment agreements they didn't fully understand. Our mission is to close that gap.
FinVeritas exists to make insurance and finance accessible, accurate, and actionable. We believe that a reader who understands how an insurance deductible, a fund expense ratio, or a marginal tax bracket actually works is a reader who keeps more of their money — and sleeps better at night.
We do not sell insurance. We do not sell investments. We do not accept payment in exchange for editorial coverage. Every recommendation on this site is independent and we tell you, every time, why we made it.
Our readers are people navigating their first lease, choosing a family health plan, building a taxable brokerage account, or sitting across from a life-insurance agent for the first time. We write for them.
By the numbers
These four commitments govern every piece of content published under the FinVeritas name.
Every statistic is cross-checked against primary sources. Every claim is reviewed by a credentialed expert before publication.
Our writers and analysts are paid by FinVeritas — never by advertisers. Sponsored content is always clearly labelled.
Financial concepts are explained for the reader who needs to make a decision, not the reader who already knows the answer.
Rates, regulations, and recommendations change. Every article carries a 'Last verified' date and is re-reviewed each quarter.
Real analysts, real credentials, real names. Every author and reviewer publishes their biography and verifiable certifications.
Editor-in-Chief · CFP®
14 years in personal financial planning. Former lead analyst at a Fortune 500 wealth advisory.
Senior Markets Analyst
CFA charterholder specialising in passive investing, factor research, and portfolio construction.
Insurance Editor
Licensed P&C producer with a decade of experience reviewing auto, home, and umbrella policies.
Health Policy Contributor
Public health physician and health-economics researcher focused on consumer-facing coverage decisions.
Our editorial standards are public, our corrections are public, and our writers respond to reader emails.
Contact the editorial team