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FinVeritas
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Privacy Policy

Last updated: January 15, 2025 ยท Effective immediately

Plain-English summary

We collect the minimum data needed to run the site and the newsletter. We never sell your personal information. We use Google AdSense to display ads, and you can opt out of personalised advertising at any time. You can ask us to delete your data, and we will.

1. Information We Collect

We collect information you provide directly (name, email when subscribing or contacting us), automatic technical data (IP address, browser type, pages visited, time on page) via cookies and similar technologies, and aggregated analytics about how readers interact with our guides. We do not collect special categories of personal data.

2. How We Use Information

We use the information to deliver and improve our content, send the weekly briefing (only when you opt in), respond to inquiries, monitor site performance, comply with legal obligations, and โ€” where permitted โ€” display relevant advertising through vetted third-party networks such as Google AdSense.

3. Cookies & Tracking Technologies

FinVeritas uses first- and third-party cookies, local storage, and web beacons. Strictly necessary cookies keep the site functional. Analytics cookies (Google Analytics 4) help us understand traffic. Advertising cookies (Google AdSense, including the DART cookie) are used to serve and personalise ads based on prior visits to our site or other sites. You can manage cookie preferences via your browser settings or our cookie banner.

4. Google AdSense & Third-Party Vendors

We use Google AdSense, a third-party advertising service provided by Google. AdSense uses cookies to serve ads based on a user's prior visits to our site and/or other sites on the internet. Google's use of advertising cookies enables it and its partners to serve ads based on a user's visit to our site and/or other sites. Users may opt out of personalised advertising by visiting Google Ads Settings (adssettings.google.com). Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to our website. Users may opt out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.

5. Data Sharing

We do not sell personal information. We share data only with: (a) service providers who help us operate the site (hosting, email delivery, analytics) under strict data-protection agreements; (b) advertising partners as described above; (c) authorities when required by law.

6. Data Retention

We retain personal data only as long as needed for the purposes outlined in this policy or as required by law. Newsletter subscribers can unsubscribe at any time; analytics data is retained for up to 26 months in aggregated form.

7. Your Rights

Depending on your jurisdiction (GDPR for EEA/UK visitors, CCPA for California residents), you may have the right to access, correct, delete, or export your personal data, and to object to or restrict certain processing. To exercise these rights, contact us at privacy@finveritas.com.

8. Children's Privacy

FinVeritas is intended for readers aged 18 and over. We do not knowingly collect information from children under 13 (COPPA) or under 16 (GDPR where applicable). If you believe we have inadvertently collected such information, contact us and we will delete it promptly.

9. Data Security

We employ industry-standard administrative, technical, and physical safeguards โ€” including TLS encryption in transit, encrypted storage at rest, access controls, and regular security audits โ€” to protect personal information. No system is 100% secure; we will notify affected users of any material breach as required by law.

10. International Transfers

Some of our service providers are located outside your country of residence (including the United States). Where required, we use Standard Contractual Clauses or other lawful transfer mechanisms to protect your data.

11. Updates to This Policy

We may update this Privacy Policy from time to time. The Last updated date at the top reflects when changes were made. Material changes will be announced via a banner on the site or, where appropriate, by email.

12. Contact

For any questions about this policy or to exercise your rights, email privacy@finveritas.com or write to: FinVeritas Media, LLC โ€” Privacy Office, 1209 Broadway, Suite 802, New York, NY 10001.

Questions about this Privacy Policy? Email privacy@finveritas.com.